The challenge

To place their products and services at the heart of the customer experience, Shaw set out to open 12 immersive “concept” stores in high-traffic malls across Alberta and BC. Instead of a static kiosk or retail shop, the brand redesigned their in-store experience to encourage exploration, learning, and interaction among visitors.

In setting this ambitious goal, Shaw was faced with an important question: how does a brand create a truly engaging shopping experience that goes beyond traditional retail?

The solution

The answer was vibrant digital signage, and Stingray was the provider and integrator for each of Shaw’s new concept stores. Our in-house creative team went above and beyond to present concepts and content that were out of the ordinary, from touch screens integrated into surfaces to massive full-wall takeovers.

One key element of Shaw’s in-store visual strategy is synchronization. Each screen feels like a “puzzle piece” that is part of a larger communications tapestry: together, they deliver a cohesive message, surrounding customers with stunning visuals that educate and engage. Coupled with each location’s modern design details, including sleek wood finishes and statement lighting, Stingray’s digital signage feels right at home.

How we help

• Procurement
• Project management
• On-site installation
• Commissioning
• 24/7 technical support
• Content creation
• Content scheduling
• Custom application development.

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The challenge

There is no shortage of information that banks need to share with their consumers, from limited-time promotions to investment service offerings. To facilitate informed decision-making among branch visitors, these messages need to be delivered clearly, effectively, and in an engaging manner.

In perpetual competition with the convenience of online banking, BMO also wanted to refresh its brand experience with eye-catching lifestyle imagery that counteracts the sterility of traditional in-branch banking.

The solution

Stingray provides turnkey digital signage services to over 530 BMO branches across Canada, equipping them with stunning visual solutions to communicate their messaging loud and clear. BMO uses our signage to share credit card promotions, news about local events, and human-interest content that aligns with their values.

In addition to supporting BMO's standard digital signage requirements, Stingray provides more extravagant installations for flagship or high-traffic locations. To preserve their brand vision and make each execution a resounding success, our team regularly meets with BMO's construction and design teams. These roundtables create a crystal-clear channel for sharing recommendations and implementation requirements.

How we help

• Procurement
• Project management
• On-site installation
• Commissioning
• 24/7 technical support
• Content creation
• Content scheduling
• Custom application development.

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The challenge

When it comes to keeping shoppers informed, Jean Coutu has a tall order to fill. During COVID-19, pharmacies were a beacon of knowledge for customers who needed health information and services. And on any given day, there are countless sales, product promotions, and Air Miles bonuses happening in-store.

The biggest challenge? These messages are constantly changing. Sale items are updated every week (if not more frequently), and health ordinances can change on a dime. Jean Coutu needed a solution for communicating large volumes of information in a simple, agile, and effective way.

The solution

Stingray approached Jean Coutu’s needs from two different angles to address both halves of their offering.

In front-facing windows adjacent to the entrance, we proposed a 24” x 48” LED screen to showcase in-store sales. This solution serves to educate incoming shoppers while attracting passersby who might want to take advantage of a promotion.

We also proposed a vertical screen for the Lab section, keeping customers engaged while waiting for their prescription. This display delivers key health tips and information in a clear, non-intrusive format.

Some locations use both of these solutions in tandem, while others have implemented just one. No matter the configuration, Stingray is able to remotely update each screen’s content instantly, eliminating the need for costly printed banners. Every display features dynamic content that includes video alongside static imagery, giving Jean Coutu total flexibility with their creative assets.

How we help

Procurement

Project management

On-site installation

Commissioning

24/7 technical support

Content creation

Content scheduling

Custom application development

Contact Us

The challenge 

How do you bring food to life and inspire the imagination? Looking at a variety of foods inside a display case is one thing, but sharing dynamic visual content centered around the love of gastronomy is much more impactful. In order to draw attention to their behind-the-counter offerings, Metro needed a solution that would truly “wow” their shoppers. 

The solution 

Stingray crafted a digital signage strategy that puts convenience front and centre. We installed large, vibrant screens behind the counters at select Metro locations to effectively showcase the various products on offer.  

The rollout included menu screens that provide details about ready-to-eat items like pizza, sushi, and hot meals. Behind the bakery counter, customers can find screens that showcase a selection of different pastries. 

At the butcher counter in the deli section, an eye-catching display cycles through a variety of available meat products, while inviting customers to seek expert advice and inquire about customized portions. 

From available varieties and pricing to promotions and guidance, our signage is helping communicate key information to two distinct customer groups: those who are browsing nearby aisles, and those who are seeking to learn more while waiting for counter service. 

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