Interactive Kiosks: Providing seamless customer experience for your business

2016-08-10

It is no surprise interactive kiosks are growing in popularity. This innovative in-store technology has allowed businesses to increase their efficiency, their revenues and improve their customer experience.

Here’s what you need to know about this latest trend in in-store media solutions.

Improve customer experience and loyalty

Interactive kiosk solutions are built using cutting-edge technologies that make operations in businesses easier and more efficient by reducing wait-times, answering questions quickly and consistently, and reducing customer frustration and stress. They usually involve a touch screen kiosk or terminal that can feature a variety of content ranging from wayfinding, in-store promotion finding, product feature comparisons, product pricing and much more. In other words, this self-service kiosk offers customers the possibility to quickly and easily find what they need.

In addition to improving customer experience, interactive kiosks will increase customer loyalty by allowing consumers to have confidence that you are using the most cutting-edge technologies to serve their needs. Their easy and convenient interface will allow you to interact with your customers in a simple and effective manner, all while building your business’ brand identity and attracting more customers.

Increase revenues and operational efficiency

This state of the art technology is an affordable solution that benefits your customers and will have positive repercussions in your daily operations. Interactive kiosks have proven to make operations more efficient and increase revenues as they allow for an increase in sales opportunities by answering repetitive customer inquiries and freeing up your employees' time to focus on delivering enhanced and personalized customer service.

Strategic placing through your business, catchy messaging and appealing visuals allow business owners to communicate with their customers at key moments throughout their purchase journey and have a positive impact on their purchasing behavior.